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title: Life insurance for family, community and planet
description: We’re a Certified B Corporation and a member of 1% for the Planet.  Our Premiums with Purpose make it easy for you to do good with your life insurance.
---

[![wordmark-indigo](https://info.bluestonelife.com/hs-fs/hubfs/wordmark-indigo.jpg?width=1501&height=260&name=wordmark-indigo.jpg "wordmark-indigo")](https://www.bluestonelife.com/)

## Amplify your Impact

## Give the gift of life insurance for family, community and planet. 

 

![Croatan.JPG](https://info.bluestonelife.com/hubfs/Croatan.JPG.png "Croatan.JPG")

## How can life insurance amplify impact?

With Bluestone your life insurance protects your family, community, *and* planet.  This happens through our Premiums with Purpose® which creates a pipeline of giving to nonprofits who are working for social and environmental justice.  

Here's how it works

For Example:

- $1,000,000 coverage you purchase to protect your family
- $10,000 additional complimentary coverage payable to a nonprofit to help protect your community & our planet 

### Premiums with Purpose® have a multiplier effect.

![PWP_1](https://info.bluestonelife.com/hs-fs/hubfs/PWP_1.jpg?width=871&name=PWP_1.jpg)

*\*As shown in the example above*

## Collective action by *Practical Activists* makes an enormous impact.

### There are 10 million policies purchased each year. When 10,000 of us choose Bluestone, here's what can happen:

- **Family.**  10,000 people purchase $1,000,000 of life insurance.  
- **Community. ** Our product's built-in Impact Rider creates a cumulative $100 million pipeline of beneficiary designations to nonprofits. 
- **Planet. ** Bluestone's Impact Rider beneficiary payments and cash donations go to high-impact nonprofits like Community Development Financial Institutions that have a multiplier effect. One family donation of $10,000 can result in an additional $100,000 of capital being deployed into an underserved community. **With collective action, 10,000 of us turn this into $1 billion**. 

 

## Who is Bluestone?

We're both a Certified B Corp and a member of 1% for the Planet. Our policies are issued by *the only Certified B Corp life insurance carrier.*

*![Bluestone_bits_B_1percent_blue-1](https://info.bluestonelife.com/hs-fs/hubfs/Bluestone_bits_B_1percent_blue-1.png?width=259&height=150&name=Bluestone_bits_B_1percent_blue-1.png)*It is our **conviction** that you only protect your **family** when you also protect your **community** and our **planet**.

Like our customers, we are changemakers and [Practical Activists.](https://blog.bluestonelife.com/?hsLang=en)  We started Bluestone because we know that life insurance can be a transformational force for good.

All it takes is people directing their purchasing power for positive impact. Is that you?

## What if I already have some life insurance?

Most companies provide eligible employees with group insurance benefits that are often one to two times your salary.

A recommended guideline is 10 to 15 times your income.  It all depends on the assets and liabilities that you want to protect.

### Do I need a will?

While you don't need a will to purchase life insurance, creating one is always a good idea.  We have partnered with [an online service](https://www.doyourownwill.com/partner/bluestone-life) where you can create a will at no cost to you.

## Questions or Quote?

Get a quote and customized coverage analysis when you connect with a Bluestone Life customer guide. 

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